Following these seven steps to create a crisis communications plan for your organization will ensure you consider every critical component! If you'd like to see how some corporations have incorporated digital signage as a part of a crisis communications plan, visit http://www.visix.com/blog/crisis-communications-plan-one/. We also offer case studies like the study showing how Virginia Commonwealth University incorporated digital signage into their emergency preparedness plan: http://www.visix.com/blog/case_study_viginiacommonwealth/
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There’s no denying it. Social media, the real-time news cycle and mobile technology have changed the landscape for crisis management. These changes include: heightened stakeholder expectations of two-way communication and transparency in a crisis; amplifying the speed at which organizations need to be prepared to respond and communicate in a crisis; the fact that it is becoming increasingly difficult for you to get ahead of the story and position your organization as the narrative of its own crisis. But whether we like it or not, these are today’s crisis realities and successful crisis management depends on your team’s ability to manage these real-time challenges that the digital landscape presents, while simultaneously managing the actual crisis in real-time. So then if these are today’s crisis realities, how can you arm your team with the skills, mindset and tools to make these realities and challenges work for your organization rather than against it? In other words, what is the secret to successful crisis management in this 21st century? This is the topic of Melissa Agnes's TEDx Talk, which she delivered in LA in 2015. Within this 18 minute presentation, Melissa discusses the impacts that the digital landscape have on crisis management and provides THE secret to successful crisis management in this 21st century. About Melissa Agnes: President and co-founder of Agnes + Day Inc., Melissa Agnes has developed an international reputation for crisis management, planning and training by helping global brands and government agencies prevent and manage a wide range of issues and crises. Her client list includes government agencies, cities and municipalities, healthcare organizations, energy companies, global non-profits, financial organizations, the public and private sectors and many others. Melissa is an international and sought-after crisis management speaker. Fluent in English and French, Melissa has spoken to organizations and audiences including NATO, Ministries of Foreign Affairs, Ministries of Foreign Defense, Ministries of Health, Oil and Gas Associations, PRSA, CPRS and other national associations, as well as a wide range of private and public companies, universities and non-profit organizations. She has been honored to share the stage with members of the Ukraine government and the International Committee of the Red Cross. Learn more about Melissa Agnes at http://melissaagnes.com Learn more about Melissa's crisis management firm, Agnes + Day at http://agnesday.com Follow Melissa on Twitter: @melissa_agnes This post originally appeared on http://melissaagnes.com
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UNC-Chapel Hill is now using 3 different types of notifications to let students, faculty and staff know about situations on campus. Learn how the new system works from Carolina's Director of Public Safety Jeff McCracken.
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John Hernandez, CEO and NFL Agent, of Agency Athlete in New York discusses how to develop a crisis communication plan for professional athletes. View more sports business courses at: Sports Courses: www.sportsuniversity.co Video Interviews: www.sportsuniversity.us Follow John Hernandez: www.twitter.com/playerceo
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When asked what areas need to be improved after any crisis or disaster event, inevitably companies will often list “communications” as one of the most important areas for improvement. “Communications” is, of course, a broad topic... however, there is one comment that is probably heard more than any others: “Communications need to be more timely.” Watch this on-demand webinar with emergency management and continuity planning expert, Regina Phelps, to learn how to develop some simple communication tools/processes, and exercise them to improve disaster and crisis management. Topics covered: • Communications at times of disaster • Organizational crisis communication roles and responsibilities • Creating a communication plan • Conducting crisis communication exercises
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Author and crisis management expert Ian Mitroff talks about crisis management for today's business world. Learn more at www.mitroff.net
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Linda Popky interviews Karen Freberg at the recent Integrate 2011 Conference for IMC professionals at West Virginia University about how social media fits with crisis PR plan. Karen is a doctoral candidate studying public relations at the University of Tennessee and is currently a graduate teaching associate at that school and an adjunct faculty member for West Virginia University.
Просмотров: 172 Linda Popky
Firestorm and The University of Alabama Present: Crisis Communications Trust & Resiliency: Brand Attributes Caring about and acting upon initiatives that highlight the health and safety of everyone in your organization, and by extension your community, demonstrates a sincerity of purpose that is reflected across an organization’s brand. Preparedness and resiliency are key brand attributes for every organization. Today’s best career search web sites feature those internal to an organization sharing what it’s like to work or study there. Vendors want to work with resilient organizations and most important, clients and customers want to be assured of an organization’s longevity. In this webinar, Firestorm Chief Intelligence Officer, Karen Masullo, discusses how to prepare for the time when control of events and messages are lost, impacts accelerate and public scrutiny intensifies. Firestorm® Solutions, is a Novume™ Solutions company (Nasdaq: NVMM), and is a leading crisis and risk management firm and America’s CRISIS COACH®. Since 2005, Firestorm has assisted clients in transforming crisis into value by responding to some of the largest and most complex crisis events as well as combining best-practice consulting with proven crisis management expertise. Firestorm empowers clients to manage crisis and risk through assessments, audits, program development, insurance partnerships, training and advisory services using the PREDICT.PLAN.PERFORM.® methodology. Firestorm assesses, audits, develops, trains and tests strategies and programs encompassing emergency response, business continuity, crisis management, and crisis communications/PR. Firestorm demonstrates thought leadership in workplace violence prevention, cyber-breach response, insurance-related services, communicable illness/pandemic planning, predictive intelligence, and every preparedness initiative. Firestorm provided crisis management and crisis communications services to Virginia Tech after the shootings and continues to provide services to keep tens of thousands of employees, customers and students safer.
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Welcome to the crisis communication part of this lecture series. Here we shift away from issues management to focus on what happens when crises emerge. The reality is that even for organizations with the best issues management approach, crises will still emerge. In today’s organizational reality, it’s not a matter of if a crisis will happen, but when and how severe. Issues management will function to minimize, avoid, and mitigate crises but they’re inescapable. In this lecture series, we’re going to talk about the different types of crises that emerge, organizational factors that affect crises, stakeholder factors, and crisis response. However, we’re going to begin by getting a sense of the field of crisis communication – the key trends as well as our knowledge and understanding of the field. In the last couple of years, I’ve decided to benchmark the field collecting all of the journal articles that I can and I have friends and colleagues now going back to all of the books – both monographs and edited volumes as well to create a sense of what we actually know and are as a field. So far this has resulted in a journal article that came out in January 2017 and the chapter on crisis communication in the Oxford University press project to develop introductory readings to the field of communication – both of these are referenced at the end. So what’s covered in this presentation is largely the combination of these two publications. The benchmarking activity was to look at all academic, peer reviewed journal articles that I could find with the earliest definitive crisis communication research emerging in 1953 and nearly 700 articles later I found myself at the end of 2015. The project is ongoing, but what’s presented here is the summary across these 62 years.
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Watch news footage of an unfolding crisis and explore potential risk and crisis situations that could occur in an agricultural or natural resources setting. Learn why agencies and organizations need to have a crisis communications plan in place before a crisis strikes.
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The Institute for Public Relations 2013 Trustees Research Symposium Dr. W. Timothy Coombs, University of Central Florida "Situational Crisis Communication Theory" November 21, 2013 Filmed & Produced by Robert Adam Mayer http://robertadammayer.com/ Produced by Civil Productions http://www.civilnyc.com/
Просмотров: 6857 Institute for PR
Presented by the Carleton University School of Journalism and Communications. Non-profit organizations know the importance of communication for advancing their mandate and for the ongoing viability of their organization. Even more, they understand the need for different approaches to meet different goals. Soliciting a donation is not the same as pitching a story to the media. Websites have different functions than other promotional materials. Lobbying governments and communicating to your organization’s membership are completely different undertakings. This workshop is designed to provide tools to non-profit organizations that will allow you to maximize your communication effectiveness, identify opportunities and to plan strategically given the unique challenges of the sector. Over two days, participants will review best practices in the areas of media relations, social media use, effective websites, government lobbying, fundraising, event management, crisis management, and member/internal communications. http://carleton.ca/fpa-professionalinstitute/non-profit/
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You should expect the unexpected. It's how you manage it that makes the difference. Companies, politicians, celebrities and nonprofits all need to publicly respond to untoward events. How do you get out in front of a story and control the message--both inside and outside your organization? Using both traditional and nontraditional means, from network news to social media, how do you manage the fallout in an increasingly connected world, where crises detonate abruptly, with the whole world watching in real time? This panel assembles master tacticians to discuss the strategies they employ in an integrated global communications environment, with clients as varied as Enron, Wal-Mart, Michael Vick, the World Health Organization and the Republican Party.
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While university campuses are typically seen as a safe haven for students, crises are bound to occur. What gets in the way of effective crisis communication and management at many universities? How has crisis management changed over the last decade? What some some trends and issues that have affected how we respond to crisis? What are some components of a comprehensive student affairs crisis response management plan? How fast are we expected to respond to a crisis in modern day? Is honesty always the best policy during a crisis and should universities apologize when something goes wrong? Who are the key internal and external stakeholders in a campus crisis? On this episode of Student Affairs Live, host Tony Doody talks with Richard Dool, Mahauganee Shaw, and Kathy Adams Riester to answer these questions and many more.
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Robert A. Eckert is chairman of the board and chief executive officer of Mattel, Inc., the worldwide leader in the design, manufacture, and marketing of toys with approximately $6 billion in annual sales. Eckert joined Mattel in May 2000 from Kraft Foods, Inc., the largest U.S.-based packaged food company. A 23-year veteran of Kraft, he most recently served as its president and chief executive officer, a position he had held since October 1997. He received a Bachelor of Science degree in business administration from The University of Arizona in 1976 and an MBA in marketing and finance from Northwestern University in 1977. Eckert spoke as part of the Spring Semester 2008 Eller College Distinguished Speaker Series February 26, 2008.
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Freeo, S. K. (n.d.). Crisis communication plan: A PR blue print. In Northern Illinois University. Retrieved June 14, 2014, from http://www3.niu.edu/newsplace/crisis.html Nathan, M. L. (2004). How past becomes prologue: A sensemaking interpretation of the hindsight- foresight relationship given the circumstances of crisis. Futures, 36, 181-199. doi:10.1016/ S0016-3287(03)00149-6 NIU. (2008). Report of the February 14, 2008 shootings at Northern Illinois University. In Northern Illinois University. Retrieved June 23, 2014, from http://www.niu.edu/feb14report/ feb14report.pdf USFA. (2008). Northern Illinois University shooting. In U.S. Fire Administration. Retrieved June 14, 2014, from https://www.usfa.fema.gov/downloads/pdf/publications/tr_167.pdf
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All schools are vulnerable to crises. Crises, however, are not always unavoidable. Mapping how to communicate to stakeholders after a tragedy or incident cannot be overlooked. A key step in effective crisis communications planning is to develop clear and concise messages that address questions and concerns. One of the most powerful tools for preparing these statements is through message mapping. A message map is a set of pre-written statements that form a roadmap to manage communication during a crisis. This webinar presents a message map conversation with Firestorm Chief Marketing and Technology Officer, Karen Masullo, and Ohio Northern University Assistant Professor of Public Relations, Dr. Kathie Fleck, APR. In this recording, they discuss how to develop and deploy a series of message maps when your organization suffers a crisis. They review how to return to the three key home bases: 1. We will not be defined by this event 2. We will invent the future 3. We will embrace those impacted by the event Firestorm® Solutions, is a Novume™ Solutions company (Nasdaq: NVMM), and is a leading crisis and risk management firm and America’s CRISIS COACH®. Since 2005, Firestorm has assisted clients in transforming crisis into value by responding to some of the largest and most complex crisis events as well as combining best-practice consulting with proven crisis management expertise. Firestorm empowers clients to manage crisis and risk through assessments, audits, program development, insurance partnerships, training and advisory services using the PREDICT.PLAN.PERFORM.® methodology.
Просмотров: 16 Firestorm Crisis Management Experts
An essential component of any PR campaign is a high level strategy. A Strategic Communications Plan is a PR's goal. It takes all the PR activities and it lays them out on the basis of achieving a very defined goal. We use strategy in PR to tell us your goals. Where do you want to be in the court of public opinion within a year? What are your revenue projections? What are your sales goals? These are things we have to know in order for PR to help you get there. Why? Because it's your public relations. It's your relations with your public. Every company is different. Every target market is different. That's why your PR strategy must be centered around you. A crucial component of PR planning starts with marketing research. In marketing research, we can find out what your target market needs and wants. Once we have that information, we develop a strategy for you to help you reach your goals. But that strategy is an ever-evolving process. We manage your PR campaign by results. By statistical analysis, we can have the foresight to know if your PR strategy is working, if it needs tweaking or it needs changing or if we've hit the mark. Our specialty is not only understanding the application of the core principles of PR, but our business backgrounds enables us to create PR strategies that get results for your business. That strategy is best. If you're adhering to an on-target PR strategy through the life of your campaign, you will reach your organizational goals year, after year, after year.
Просмотров: 4871 JoTo PR
Recorded: Tuesday, January 24, 2017 at 1:00 pm (Eastern) Mike Smith, Chair and Associate Professor of Communication, LaSalle University Steve Pine, Senior Conservator for Decorative Arts, The Museum of Fine Arts Houston A successful emergency plan will address the essential issue of communications. How will your team communicate with each other as well as with outside parties, including volunteers, vendors, and the press? Learn about how to develop a communications strategy that is coordinated, quick, accurate, ongoing, and human. Get tips on how to create, test, and exercise your crisis communications plan. Web Links Alliance for Response Website: http://www.heritageemergency.org/afr AIC's YouTube Channel: https://www.youtube.com/user/aiconservation Kentucky Derby Museum Flood Response Video: https://youtu.be/WbGQH2aHej4 Kentucky Derby Museum Flood 1-year anniversary news story: https://youtu.be/LnxIcanP3Ns Oklahoma City Memorial Museum Flood Announcement: https://youtu.be/hivVjqVC7eM Kentucky Derby Museum Flood: https://youtu.be/XL9mJs1G3-g Files Alliance for Response FREE Webinar Series: http://www.heritageemergency.org/wp-content/uploads/2017/02/Alliance-for-Response-FREE-Webinar-Series.pdf
Просмотров: 164 American Institute for Conservation
Hurricanes, violent stalkers, food poisoning ... there are many things that can derail an event that are out of our control. We convened the week after the Boston Marathon bombing to discuss what event and meeting planners can do to minimize risk, limit liability, protect attendees and educate themselves and others about the steps that need to happen during an emergency. In this video we discuss: • How to work with venues, vendors and hotels. • How to develop (and customize) a crisis plan. • What other elements go into crisis plans. • How (and when) to share these plans with staff, clients, vendors, hotels and attendees. • Ways you can (and should) protect your attendees. • Why hotels would be better off giving away emergency supplies than tchotkes at trade shows. There were other things we couldn't cover, but we will in future broadcasts with other panelists. So stay tuned. And follow @PYMLIVE and the hashtag #pymcrisis to learn more.
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Canterbury Christ Church Business School's PR Communications Crisis Simulation Day, is a culmination of a year's work, studying PR and putting theory into practice. Our students learn to deal with the high pressure environment of crisis communications.
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A key step in effective crisis communications planning is to develop clear and concise messages that address stakeholder questions and concerns. One of the most powerful tools for preparing clear and concise messages is the message map. This webinar summarizes key points that include: -Identifying what you most want the target audience to know -Identifying what you need to do to correct misconceptions or erroneous information -Preparing three key messages that communicate your overarching (core) talking points -Preparing supporting message points for each key message
Просмотров: 25 Firestorm Crisis Management Experts
CPS 6300: Public Relations and Public Affairs Capstone Research Project Presented by: David Rachell, Dina Gharbo, Sarah Pacheco and Ngoc Nguyen The George Washington University June 2015
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During this webinar, you'll learn best practices for communicating via social media during a crisis based on examples from government agencies, NGOs, and private industry. Social media community managers should have a plan in place for sharing, receiving, and responding to information via social media during a crisis. Whether that crisis is a threat to public health and safety, a threat to your agency's reputation, or the reputation of your agency's principals, having a plan to address the crisis in an accurate, timely, and relevant way is essential. For more information, visit https://www.DigitalGov.gov and follow DigitalGov on twitter https://twitter.com/Digital_Gov Presenter: Nicole Stillwell, Office of Policy Coordination & Public Affairs Produced by DigitalGov University, an initiative of the General Services Administration.
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The Institute for Public Relations 2013 Trustees Research Symposium Dr. W. Timothy Coombs, University of Central Florida "Situational Crisis Communication Theory" November 21, 2013 (partial) Filmed & Produced by Robert Adam Mayer http://robertadammayer.com/ Produced by Civil Productions http://www.civilnyc.com/
Просмотров: 1767 Institute for PR
The tragic event that occurred at Virginia Tech has reinforced our commitment to the safety of our college community. In a proactive approach to all crisis situations, SUNY New Paltz has in place a comprehensive emergency response plan. When this plan is activated, an emergency response team coordinates action from specific departments to immediately handle the situation. The team also initiates a crisis communication and notification plan. Campus Police are certified New York State police officers and consistently trained for crisis situations, similar to the recent tragedy at Virginia Tech. This includes how to secure the campus, immediately protect potential victims, and evacuate an area or building if necessary. Along with the college's emergency response plan, campus police work cooperatively with all area law enforcement and emergency response agencies in responding immediately as outlined in the countywide emergency response plan.
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The is a recorded session of the webinar “The Six Stages of Crisis for Communication Planning – Phase One: The Warning Phase” presented by Dr. Robert Chandler. In this session, Dr. Chandler discusses phase one of his six stages of crisis communication planning.
Просмотров: 496 Firestorm Crisis Management Experts
Gonzaga Mentor Gallery Clip - 2006. Heidi Keller Strong Strategic Communication Plan . Copyright Gonzaga University 2006. Video by JesuitNET.
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During a recent crisis communication workshop in Kansas City with one of our food industry clients, The Predictive Media Network's Russ Rhea was joined by Jenny Gregorcyk from Apron Food PR. They discussed some important message themes to keep in mind when responding to a crisis. For more crisis communication tips, visit: predictivemedianet.com TRANSCRIPT: enny Gregorcyk: Hey everybody, Jenny Gregorcyk and Russ Rhea here coming to you from Kansas City, Missouri, today. We've been up here visiting one of our agriculture clients today, helping them prepare for some potential crisis scenarios. We've been working with them over the past couple months to develop their crisis plan, and today we put that plan into action with a round of media training led by Russ, here. Russ, tell me a little bit about the top things that you hope our media training participants take away from one of your sessions. Russ Rhea - Yeah, the three big themes in terms of top of mind level things when communicating in a crisis are: Number one, express empathy. Number two, stay in the present is our rule. And number three, another very important thing, is to keep it simple. So in a crisis, no one really expects you to have a lot of details at the beginning, so a safe place to be is to have a few simple messages that you stick to and you're comfortable with repetition throughout the interview. Here's a good example where the Chipotle CEO stuck to that principal of keeping it simple. Steve Ells, Chipotle CEO: - It's a really tough time. But first I have to say I'm sorry for the people who got sick. They're having a tough time and I feel terrible about that, and we're doing a lot to rectify this and to make sure that this doesn't happen again. Is that it has caused us to put in place practices that our epidemiologist expert, Dr. som-en-por says will put us 10 to 15 years ahead of industry norms and I believe this will be the safest restaurant to eat at. This was a very unfortunate incident and I'm deeply sorry this happened but the procedures we're putting in place today are so above industry norms that we are going to be the safest place to eat. Russ Rhea - Okay, so our other two high level rules, express empathy and stay in the present. If there are any victims involved the number one thing to do is to express concern and empathize for the victims and those impacted by the crisis and taking care of the people who are impacted by it, that's number one. And then our rule, stay in the present, what we mean by that is you have a tendency to get a lot of questions about negative things in the past or speculative questions, hypotheticals trying to get you to talk about the possible cause, things along those lines. But if you stay in the present, I mean, talk about what you're doing right now to make the situation right, what you're doing to take care of those impacted by it, is a very safe place to be with your messaging. Now a good example on both of those things is the very first press conference by the president of Virginia Tech University and the police chief following that tragic shooting. Virginia Tech University spokespeople: - At this point in time we are focusing on dealing with the tremendous grief that these families are facing, that's where we're putting our energy. We'll look at how we can improve after the immediate crisis is over. - Obviously the most important thing for us that we've been trying to focus on is the care of the families that are left behind here. - And this is a tragic, tragic event. I can't express how much sorrow I feel for the families and everyone involved in this incident. Jenny Gregorcyk: - Alright, and there you have it. Three great things to keep in mind for preparing for any kind of media interview. And that wraps up our day in Kansas City Russ, what do you say let's go get some K.C. Bar B.Q. before we head home. Russ Rhea: - Oh man, we got just enough time to take advantage of that, let's do it.
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Several professionals from the communication industry share the importance of corporate communication with IE University's School of Communication.Testimonies were given during the 14th ICIG Symposium held at IE University. http://www.ie.edu/communication
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The Ebola virus crisis communications came under a social media Twitter attack by Donald Trump. What would you do if this were your crisis? Gerard Braud offers his expert advice on managing this crisis and having a plan to manage your crisis communications.
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Attorney and communications expert, Adonis Hoffman discusses crisis communication management with his class at Georgetown University, Spring 2013
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Online stakeholder interaction of some airlines in the light of Situational Crisis Communication Theory. Authors: Boyang Zhang, Denis Kotkov, Jari Veijalainen and Alexander Semenov Department of Computer Science and Inforamtion Systems, University of Jyvaskyla, Jyvaskyla, Finland
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This video explores PR strategies and tactics, in the context of the PR planning process. This video is part of a series that I developed for my Introduction to PR class at Bridgewater State University. Looking for the infographics I reference? You can find them linked on my website: http://www.melaniejoymcnaughton.com/how-to/
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Week 7 Health Communication Summary Lecture. Dr. Elizabeth Cohen talks about the difference between risk and crisis communication.
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Impressions of participants of the SSP16 Crisis Communication and Media Training workshop by Juan de Dalmau This workshop will provide participants with a sense of media relations, interview techniques, as well as an introduction to communication in case of a crisis in the space transportation field. Participants will: • learn how crisis communication is managed (and mismanaged) using examples in the space sector; • learn about the importance of preparing for crisis communication; • practice in dealing with a journalist’s interview or a media conference.
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Georgetown University Professor Adonis Hoffman discusses crisis communications with graduate students.
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Our new knowledge addresses the gaps in current international research, while also providing open access tools useful to public sector organizations. Some of these tools are now available at http://www.crisiscommunication.fi More about the research done in the Agora Center: http://agoracenter.jyu.fi/research
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Lesson 1: No plan is adequate. City of Calgary crisis communication supervisor and RRU alumnus Benjamin Morgan played a key role in getting information out during Calgary's June 2013 flood. Listen to Morgan, a Master of Arts in Professional Communication alumnus, as he shares some lessons learned from the crisis.
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Is the media coverage of the Ebola crisis irresponsible? What constitutes proportional coverage given the global, medical, institutional implications of the Ebola virus?